Join us for a live session and experience the power of Invoke in action!
Please note that the links below are to observe a live session, not to participate as a respondent.
Please join us for a free webinar featuring Forrester Research’s Principal Analyst Brad Bortner:
Merging Qualitative and Quantitative Research for Better, Faster, Product, Communications, and Positioning Insights
December 10, 2008 at Noon ET
Register at:
https://invoke.webex.com/invoke/onstage/g.php?t=a&d=486505370
Please note that normal Invoke Live sessions will return in 2009!
July 10, 2008
12:30 ET
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The Power of Brand Charisma
We will explore the role of brand charisma in buying decisions and which brands have the most charisma.
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From April 23, 2008
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The Role and Power of Word of Mouth:
We will explore the role and impact of word of mouth in buying decisions, why people recommend and the role of online communities and web sites in the WOM process. |
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From March 6, 2008
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Marketing to Children:
We'll talk to mothers about their fears and concerns, which brands are best and worst, what is appropriate, and where the burden of responsibility lies.
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from December 4th, 2007
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"Ethical" Marketing in the UK:
How UK consumers feel about "ethical" marketing programs and its impact on actual behaviours
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from December
7th, 2007
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"Ethical" Marketing in the USA: Session 1
How American consumers feel about "ethical" marketing programs and its impact on actual behaviors
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from March 30th, 2007
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Presidential Election 2008:
The Role of the Media in Shaping Early Opinions |
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from February 2nd, 2007
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American Vacation:
When, where and how do people plan their getaways?
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from August 30th, 2006
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Rising Gas Prices: The Impact on the Consumer
How is the cost of gas affecting consumer attitudes and behavior?
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| from March 31st, 2006
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Direct-to-Consumer Prescription Drug Messaging:
How are pharmaceutical communications
strategies influencing medicating habits?
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from Feb 3rd, 2006
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The Hollywood Box Office Slump:
Where have all the movie goers gone?
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| from Nov 11th, 2006
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On the Verge of the iPod Revolution:
Targeting the Next Wave
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Invoke LIVE! is a series of live Invoke qual-quant research sessions about hot topics with a targeted panel of participants. During each live event, observers (such as you) will be able to fully experience this next generation of online research. - Observe the insights build in real time
- See how on-the-fly filtering and segment tracking is used
- Experience the power of real time keyword analytics
- Witness the flexibility of Invoke's adaptive questioning and probing
- Watch our researcher engage in a live chat with participants
Participants for Invoke LIVE! sessions are recruited from Greenfield Online, Invoke’s premier supplier of online respondents.
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